Personalization

Personalized Support for Every Voter Journey

Once a voter signs up through any TurboVote tool, they automatically receive election reminders or actionable follow ups with links to personalized voting guidance, with no action needed from you. These links contain a unique personalization ID, seamlessly helping users navigate the voting process without ever having to re-enter their address or information.

Easy for Busy Voters

  • Targeted actions help voters actually complete tasks

  • No repeated forms or address lookups after sign up

  • Helpful follow ups with relevant and timely guidance

Secure and Accurate

  • Password-free login through secure verification codes

  • Cannot view or update personal information without authentication

  • All voting guidance based on exact address match

Built for Engagement

  • Reach voters regardless of where they live and vote

  • Automatically support personalization, option to include in your own communications as well

  • Track user engagement with voting guidance, and target follow up communications based on user actions

Example Personalized Views

See how individual users experience TurboVote

Everything a voter needs. One tap to complete any voting action.


All about a voter’s next election. Dynamic content based on their account info.


An interactive sample ballot for a voter’s next election.  Partners can add context through customizations.


Voting options and locations for a voter’s next election.


Online registration or prefilled registration forms based on account info and state options.


One tap to check a voter’s registration status, anytime.


Online ballot request or official form download based on state options.